Blog

As a graphic designer, staying ahead in a constantly evolving field involves a mix of creativity, technical skill, and strategic thinking. Here are some insights, case studies, and design tips that can help enhance your work and show your expertise:

Design for Accessibility

Insight: Accessibility is no longer an afterthought in design; it’s essential for creating inclusive products. Websites and apps that don’t consider accessibility (contrast ratios, alt

Case Study: Airbnb’s Rebranding

Insight: In 2014, Airbnb underwent a significant rebranding process. Prior to this, their brand was more about the platform than the user experience. They introduced

Design Thinking as a Process

Design thinking isn’t just about aesthetics; it’s a problem-solving approach that centers around the user’s needs. The core principles include empathy, ideation, and prototyping. By